Chanara, a senior account manager at a large digital agency, like having an AdWords manager account. What can she do with a manager account that she can't do with an individual account?

Chanara, a senior account manager at a large digital agency, like having an AdWords manager account. What can she do with a manager account that she can't do with an individual account?
  A)  Use a single sign-in for all accounts
  B)  Access the Adowrds Application Programming Interface (API)
  C)  Upgrade each individual AdWords account
  D)  Upgrade multiple manager accounts

Which statement is true?

Which statement is true?
  A)  Call extensions send people to a landing page with a phone number
  B)  Ads with call extensions only let people call the business
  C)  Call-only ads are available exclusively on the Display Network
  D)  Call-only ads only let people call the business

The format of a Shopping ad is different from that of a standard text ad in that it includes:

The format of a Shopping ad is different from that of a standard text ad in that it includes:
  A)  a product image, background color and price
  B)  a product image, title, price and extension
  C)  a product image, title, price and merchant name
  D)  a product image, title and price

Each of these are benefits you'd expect from Shopping ads except:

Each of these are benefits you'd expect from Shopping ads except:
  A)  free listings
  B)  better-qualified leads
  C)  ease of targeting without needing keywords
  D)  more traffic and leads


High quality ratings for an ad can:
  A)  improve its position
  B)  increase how often people click on it
  C)  increase its average cost-per-click (avg. CPC) bid
  D)  be achieved with a increase in bid
  

If you choose a target cost-per-acquisition (CPA) of US$15, AdWords will automatically adjust  your bids to try to get as many conversions at what amount, on average?
  A)  US$15
  B)  US$18
  C)  US$45
  D)  US$30

Each of these are benefits you'd expect from Shopping ads except:

Each of these are benefits you'd expect from Shopping ads except:
  A)  free listings
  B)  better-qualified leads
  C)  ease of targeting without needing keywords
  D)  more traffic and leads

Small-business owner Marcos set up his AdWords campaign by thinking of "obvious" keywords off of the top of hid head. What's one way he might improve them?

Small-business owner Marcos set up his AdWords campaign by thinking of "obvious" keywords off of the top of hid head. What's one way he might improve them?
  A)  See the suggestions on the Opportunities tab
  B)  See the suggestions on the Keywords tab
  C)  Click the "Automatic keyword refresh" button
  D)  Stick with the current keywords for 2 months to collect enough viable data

How would you explain the importance of ad impressions to a client who's concerned that her Search Network campaign is generating impressions but no clicks?

How would you explain the importance of ad impressions to a client who's concerned that her Search Network campaign is generating impressions but no clicks?
  A)  They can help her calculate how often someone clicked on her ad and then converted
  B)  They can help her evaluate how engaging her ad is to potential customers
  C)  They can give her an idea of how often her ad is shown to potential customers
  D)  They can give her an idea of how often someone clicked on her ad