Which is a best practice for writing an effective text ad?
A) Use all capital letters in the headline
B) End the headline with an exclamation point
C) Make sure the headline wraps to two lines
D) Capitalize the first letter each word in the headline
If you're currently using text, display and video ads but also want to more specially control spending on ads that appear when someone searches on Google, which additional campaign type would you choose?
A) Display Network, advances
B) Search Network only
C) Display Network only
D) Search Network with Display Select
True or False: If you'd prefer to reach as many people as possible, use exact match or phrase match keywords.
A) False
B) True
With call extensions, a customer who searches for Thai food on her mobile phone can see an ad for a Thai restaurant, along with a phone number and make the call with one click. How is that priced?
A) Negotiated in advance with bulk discounts
B) By the minute based on the length of the call
C) Flat fee based on the caller's phone model
D) The same as when someone clicks on an ad
ไม่มีความคิดเห็น:
แสดงความคิดเห็น